Internet User Experience 2009

Internet User Experience 2009 offers inspired and directional keynote presentations, multi-track interest sessions, and in-depth training on core topics for establishing and dramatically improving your web presence. Come to experience, learn, and grow.

This fifth annual conference brings you top industry speakers, practitioners, and authors to provide you with the most complete package of Internet user experience design training, case studies, and real-world examples ever assembled.

We cover most aspects of web site design and strategy, including user experience design, graphics, branding, marketing message, social networking, accessibility, effective web writing, and enhancements that drive customers to your site.

Build

• Plan a web site for your company

Improve

• Dramatically improve your current web sites
• Reach your customers more effectively

Leverage

• Expand your awareness of what web sites can do for your business

Collaborate

• Better synch your marketing staff with your web development staff

Learn

• Hone your current skills
• Train your staff
• Shift into a career in this field

Recruit

• If you need these people, they will be here

Customer facing web sites are still considered difficult to navigate and use, and they are still cutting out vast numbers of potential customers.

Learn how to improve and optimize your web presence so that you are not excluding current and potential customers.

The intranet, a private version of the internet, is often dedicated to securely sharing company or organization communications, information, procedures, and applications with its employees.

Learn why this valuable tool is often underutilized and how you can dramatically improve the situation for your company.

The value proposition is obvious, but the critical success lies in the design of the user experience.

Learn the basic tenants of mobile design from beginning to end.

See examples of how to organize and improve community information systems using mobile and Internet technology.

Consider how to leverage mobile and Internet technologies for your business needs.

Gold Sponsors

• 
  User Research. UX Design. Usability Evaluation. Training.
• 
  Web Consulting, Training, and Development Services.
• 
  If Technology doesn't work for people...it doesn't work.
• 
  Be Here Now
• 
  The world's #1 provider of screen capture and screen recording software for the individual and professional user.

Silver Sponsors

• 
  Usable. Experience. Design.
• 
  Pure Visibility, Inc. Own Page One.
• 
  Eye & Gaze Tracking Systems
• 
  The leading tool for rapidly creating wireframes, prototypes and specifications for applications and web sites.
  
  
• 
  The Easiest Way to Manage Better
  
  

Professional and Academic Sponsors

• 
  Michigan chapter of the Usability Professionals' Association
• 
  Washtenaw Community College Internet Professional Program
• 
  Society for Technical Communications-Southeast Michigan Chapter
• 
  University of Michigan School of Information
  Connecting People, Information, & Technology in More Valuable Ways

Individual Sponsors

• Tundra Interactive, Inc.
  User centred design and build for websites and e-commerce.
  www.tundrainteractive.com
  604.518.5590

• Circle D Design
  Creating useful, usable and compelling websites.
  www.circleddesign.com
  734.904.1150

Why does someone decide to buy a product online or register at a website? Psychologists have known for years about the nonconscious forces that persuade people to take action. Dr. Susan Weinschenk, author of Neuro Web Design: What Makes Them Click, will demonstrate how research on persuasion and decision making may be effectively applied to the design of websites.


Susan Weinschenk, Ph.D.
Chief of Technical Staff
Human Factors International

You don't have to sacrifice pretty pictures for a top spot in search results, and you don't have to ignore the allure of the algorithms to enjoy a consistent tone of voice. A well-branded website can be search-engine friendly. Creativity and logic can co-exist. Linda Girard will tell you how.

Linda Girard
Cofounder & Visionary
Pure Visibility, Inc.

For web sites, the user experience is quite important, but for games, the user experience is the most important element.

Taking examples from the development and user testing of games ranging from the light and fun pogo.com to the intense, captivating, and award-winning survival box video game DeadSpace, EA Game Producer Rich Briggs and UX Director Lisa Mullinaux will to provide you with methods and techniques that may be effectively applied to your web presence.